Oracle put on quite a show last night, or at least the pre event
hype suggested it. The Oracle marketing machine which I greatly admire went
into overdrive and Larry even joined twitter. The event, a live webcast (
but available for replay) was to talk about their Cloud and Support offerings.
I am not sure I learnt anything, but I did see a cool demo
from the boss himself of Vitrue one of the latest acquisitions (coming thick and
fast at the moment).
Larry talked about all of the Cloud Offerings at Oracle Open
World 2011, he did a great job, wove a really integrated story and did the demo
himself. I was really impressed. Most wasn’t available then but that is what
OOW is about, the roadmap, what are they working on, it was good. There was something
for everyone, from the database to the applications, the hardware to the new
and exciting social tools.
So last night I expected to hear more were available, but I
think all I heard new was that Oracle are now using Fusion CRM, “we eat our own
dog food and it tastes great”, and a new to Oracle buzzword of Social Relationship Management.
So why did yesterday happen? I am sure there were reasons,
kick start their new Financial Year, answer questions of their critics or just
show off the new toy, but to me there was a horrible feeling of déjà vu. Their
Cloud offerings sound fantastic, their Fusion Applications are fantastic, but
after the enforced quiet period (6 of the 7 years Larry referred to last
night), we had over a year of hype with no delivery. They were worth waiting
for, but many customers looked elsewhere during that period as there was no
clear availability which the competition exploited. Don’t do it again Larry,
give us a timeline.
Support was what was first alluded to at the
Sun Townhall in Jan 2010,
so nothing new there either, but be careful, when Mark Hurd says you are paying
no extra, he means than Premium Support, not the basic 22% most of us pay.
I am still uncomfortable with the American need to 'compeditor bash', I used to think it was just Larry, but the tweets last night showed yet again it is a national sport. We British are just too nice.
I doubt Larry reads my blog, but it doesn’t matter, now he has
the tools to understand in real time how we feel about last nights event, it
was certainly fun to be part of the twitter flow, it was very busy with one
notable exception.
@LarryEllison Next Tweet Please